What action options does Valid Email Checker offer for Mailjet? (Tag / Unsubscribe / Delete)

Last updated May 20, 2026Integrations

When you pick a Mailjet Contact List and switch the Valid Email Checker modal to Clean List Automatically, three actions become available per result category. The dropdown labels read Keep, Unsubscribe, and Delete. The category rows match every other integration (Invalid, Disposable, Catch-all, Unknown, Risky). What changes is how each action lands inside Mailjet.

How each action behaves

  • Keep — VEC writes nothing back. The contact stays put. Custom properties, list membership, and historical engagement are untouched.
  • Unsubscribe — VEC calls the Mailjet API to flip the contact to Unsubscribed status on the verified Contact List. Custom properties and engagement history are preserved. The contact stays in the list but stops receiving any future broadcasts.
  • Delete — VEC removes the contact from the verified Contact List entirely. Custom properties go with them. Other Contact Lists the contact appears in are not affected.

Default settings

The defaults match every non-ConvertKit integration. Only Invalid and Disposable are enabled out of the box.

CategoryEnabled by default?Default action
InvalidYesUnsubscribe
DisposableYesDelete
Catch-allNoKeep
UnknownNoKeep
RiskyNoKeep

Click Use Recommended Settings to snap back to defaults. Pair these settings with the list selection in how to select a Mailjet list to verify.

What survives Unsubscribe in Mailjet

  • Custom contact properties — every custom field on the contact stays attached.
  • Contact List membership — the contact stays in the list, just marked Unsubscribed.
  • Historical broadcast engagement — opens and clicks remain for reporting.
  • Subscription source — preserved on the contact record.
Delete is per-list
Deleting a contact from one Mailjet Contact List does not remove them from other lists. Mailjet treats contacts as account-level entities with per-list state. To remove a contact account-wide, do it explicitly in the Mailjet dashboard or repeat the verification on every list they appear in.

Why the title says Tag and the UI says Keep

Tag/Unsubscribe/Delete is the industry shorthand. Valid Email Checker uses Keep in the actual modal because it more honestly describes the no-op behavior. Some vendors silently tag every contact with their results regardless of category; VEC leaves your Mailjet data alone unless you explicitly choose Unsubscribe or Delete.

The Risky category in Mailjet

Risky bundles risky, spamtrap, and role_account from the engine. Mailjet shares infrastructure across customers, so spam traps damage account-level reputation quickly. Enabling Risky with Unsubscribe protects deliverability while preserving custom properties and historical activity.